Tinman Elite is a Boulder, Colorado based professional running team in collaboration with Adidas Running. In anticipation of their second product drop: Takumi Sen 8, SL20 and Avanti PRO, we worked closely to develop a visual concept, style and production for their exclusive winter range.

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Running Knows.

The photography worked to celebrate the balance of winter training – shot in two locations on site in Colorado, to highlight the dramatic shift in local weather systems. We supported intimate portraits and hero product photography with lurking wide-pans, group runs, and emotional post trains comedowns. We wanted this campaign to feel authentic, rugged, and real.

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